January 12, Downtown LA, You’re Invited

Home Field Advantage & 3four3 Clubhouse

If you’re coming to the NSCAA convention in Los Angeles (or you’re already local), we’re hosting a 3 hour meet-up just a few blocks away. Date: January 12 from 5-8pm Location: The Fine Arts Building in downtown LA. The room we’ve secured is beautiful. Bring your own beer? Forget that, we got you covered! Everyone […]

“White Boys” Can’t Play Soccer?


Hi guys, I opened up quite a bit in an interview, but that’s where John Pranjic – host of the 3four3 podcast – led me at times. I’ll be happy to engage with any of your thoughtful follow up comments, questions, ideas. Listen to the episode here. Last thing, if you appreciate the work John […]

The American Soccer Culture Problem


First, I want to applaud both Colin Cowherd and Jason Whitlock for bringing an important truth about the state of American soccer to the masses. It speaks volumes that these sports generalists call it like it is, while entrenched American soccer media doesn’t. American soccer media, hence its consumers, coddles our players. You don’t hear much […]

American soccer said no, Latino soccer said yes!

Jose Choco Gomez - Atlante FC

Choco Gomez signs with Atlante FC. Jose “Choco” Gomez, a 2013 Hermann trophy finalist, has signed with storied Mexican club Atlante FC, after being repeatedly snubbed by American pro soccer outlets. A talent, known throughout his college career as the “midfield maestro” finally has a pro contract, and is now a Potro. This is a […]

Winter Camp for Ballers!

3four3 Soccer Camp

Similar to what we did last year in LA/Orange County, we’re thinking of getting some badasses together several days this month. Pros, college All-Americans, former youth National Team, and other ballers will be there. If you’re 17 and up and want to come out and get a flavor for this … you can! One Requirement 100% Commitment! […]

What Are You Talking About?

meter stick

Lack of definitions is a huge problem! In the context of soccer, when one says: “Culture” “Creativity” “Possession” “Attacking Style” “Development” “World Class” “Great Coach” “Great Player” etc .. Those things can all mean wildly different things, unless you have a proper reference. And that reference must be based on the best – the gold […]